For any inquiries, please contact Julie at: sales18@shijinwatch.com
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Shenzhen Shijin Watch Co., Ltd.
OEM & ODM Watch  Manufacturer for  Custom Watch Brands

OEM & ODM Watch Manufacturer for Custom Watch Brands

Shijin Watch provides end-to-end OEM and ODM watch manufacturing services, from logo customization and design development to sample making, bulk production, quality inspection, and global delivery.
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28 Years Manufacturing Experience
28 Years Manufacturing Experience
OEM & ODM Watch Factory
OEM & ODM Watch Factory
Custom Design Support
Custom Design Support
Bulk Production
Bulk Production
Quality Inspection
Quality Inspection
Global Export Support
Global Export Support
OEM & ODM

OEM Watch Manufacturing Service – Build Watches Based on Your Design

As a professional OEM watch manufacturer, Shijin Watch helps global brands,distributors, and watch companies turn their own design concepts into market-ready timepieces. Our team can support you through design evaluation, material selection, sample development, bulk production, quality inspection, and final packaging.

OEM Watch Manufacturing Service – Build Watches  Based on Your Design
OEM Watch Manufacturing Service – Build Watches  Based on Your Design
What Is OEM Watch Manufacturing?

OEM watch manufacturing means that watches are produced based on the customer's own brand design, specifications, samples, or technical requirements. Instead of selling standard ready-made watches, an OEM watch manufacturer helps transform the customer’s concept into a finished product that can be sold under the customer's brand name.

Logo, Dial, Case, Strap, Movement and Packaging Customization

Shijin Watch provides flexible customization options for OEM watch projects. Your logo can be added to the dial, case back, crown, buckle, clasp, strap, watch box, instruction manual, warranty card, and other brand touchpoints.

For the watch itself, we support customization across key components, including dial design, case shape, case material, hands, indexes, glass, movement, strap, buckle, water resistance requirements, surface finishing, and color matching.

Packaging can also be customized for different sales channels, such as retail stores, online shops, corporate gifts, promotional campaigns, or premium brand collections. 


Best For Brands with Existing Designs or Tech Packs

OEM watch manufacturing is the best choice for customers who already have existing designs, product specifications, technical drawings, reference samples, or a clear brand concept. 

For customers who only have a rough idea or reference image, our engineering and design team can also provide practical suggestions on materials, structure, movement, finishing, and cost optimization. This helps ensure your design is not only visually attractive but also suitable for stable production, quality control, and long-term market sales.


OEM & ODM

ODM Watch Manufacturing Service – Choose Existing Designs and Customize Your Brand

Shijin Watch also provides ODM watch manufacturing services for customers who want to launch branded watch collections with lower development cost and faster production efficiency. Instead of starting from a completely new design, you can choose from our existing watch designs, mature case structures, proven component combinations, and ready-developed styles, then customize them with your own logo, colors, dial details, straps, packaging, and brand presentation.

ODM Watch Manufacturing Service – Choose Existing Designs and Customize Your Brand
Ready-Made Watch Designs for Faster Product Launch

ODM watch manufacturing is a practical solution for brands that want to launch products quickly by using existing watch designs as the foundation. 

Customers can select suitable designs from our current product collections and then make brand-specific adjustments. 

Minor Adjustments for Dial, Color, Strap, Logo and Packaging

Our ODM watch service supports flexible customization based on existing models. Customers can adjust the dial color, logo position, index style, hand color, case finish, strap material, buckle design, case back engraving, and packaging style according to their brand identity.

Suitable for Startups, Distributors and Private Label Brands

ODM watch manufacturing is especially suitable for customers who do not yet have complete product drawings or technical specifications but want to build their own branded watch collection. For startups and private label sellers, ODM helps lower the entry barrier and makes it easier to launch professional-looking watches under their own brand name.

OEM & ODM

Small-Batch Customization Solution

Testing the market on a budget? We offer the perfect solution!

  • Low-risk Start: MOQ 100 pcs. Test market response with low investment.

  • Quick Delivery: In-stock components avoid new mold costs and shorten production time.

  • Brand Customization: Logo engraving on dials, case backs and buckles.

  • One-on-one specialist support.


Suitable for new watch brands, gift wholesalers and cross-border merchants for prototype & market testing.


Small-Batch Customization Solution
OEM & ODM

Custom Watch Options for OEM & ODM Projects

Every watch brand has its own market positioning, design language, and price strategy. As a custom watch manufacturer, Shijin Watch provides flexible customization options for both OEM and ODM projects, helping customers create watches that match their brand identity, target audience, and sales channel requirements.

From the visible design details to the internal movement and packaging presentation, each component can be adjusted according to your project needs. Whether you want to develop a premium automatic watch, a fashion quartz watch, a corporate gift watch, or a private label collection, our team can support you with material selection, structure evaluation, cost optimization, sampling, and bulk production.

To make the customization process easier, we can guide you through each major watch component, including case, dial, hands, movement, glass, strap, buckle, logo, surface finish, and packaging. This helps your team compare different options more clearly before confirming the final design.


Custom Watch Options for OEM & ODM Projects
Logo, Color, Finish and Brand Details

For custom watch projects, brand details are what turn a standard watch into a recognizable product collection. Shijin Watch supports logo customization, color matching, surface finishing, engraving, printing, packaging branding, and other detail-level customization for OEM and ODM orders.

Movement, Glass and Water Resistance

The movement, glass, and water resistance level directly affect the performance, durability, and perceived value of a custom watch. These specifications should be selected based on the target price range, usage scenario, and customer expectations.

Straps, Buckles and Packaging

The strap, buckle, and packaging are essential parts of the customer experience. They influence comfort, product style, retail presentation, and brand perception. For OEM watches and ODM watches, these details can also help create a stronger difference between standard catalog products and your own branded collection.

Watch Case, Dial and Hands

The watch case, dial, and hands are the most important visual elements of a custom watch. They define the first impression of the product and strongly influence whether the watch feels classic, sporty, luxurious, minimalist, or fashion-oriented.

OEM & ODM

ODM & OEM Watch Manufacturing for Wholesale

Once you confirm the sample or provide minor revision requests,we will promptly complete all necessary adjustments before bulk production begins.Throughout the entire OEM watch production process,we keep you updated at every key manufacturing stage with photos and videos.

Timely delivery and smooth communication are always at the core of our service.We stay closely connected with you throughout the project,making the entire production process transparent,clear,and fully under control.

ODM & OEM Watch Manufacturing for Wholesale

All watch components are manufactured to approved drawings and tolerance standards. After inspection,small-batch trial assembly verifies component fit,water resistance,and structural reliability before mass production. Once approved,all semi-finished and finished watches undergo strict visual and functional testing to ensure consistent factory quality.


  • spacer.gifCAD structural drawings are prepared by an engineering team with 20 years of industry experience,including mechanical analysis and manufacturability modeling.

  • With 16 years of international trade experience, we have established a complete and reliable supply chain system.

  • Watch dimensions,functional modules,special processes,and exclusive structures can be fully customized to your requirements,with no restrictions on standard designs.

  • A finished sample is produced before mass production.Bulk production begins only after alldetails are confirmed,helping minimize production deviations.

  • We support a wide range of styles,including business,casual,fashion,sports,outdoor,and diving watches, with ready-made solutions available for both quartz and mechanical watches.

  • We also offer ready-made watch models, allowing fast customization of logos,colors, straps,and packaging while significantly reducing development costs.

  • Flexible MOQ starting from 100-300 pcs, suitable for new brand market testing, e-commerce,small-batch wholesale,and corporate or promotional gifting.

OEM & ODM

Why Choose Shijin as Your OEM & ODM Watch Supplier?

Choosing the right OEM and ODM watch supplier is not only about finding a factory that can produce watches. It is about finding a long-term manufacturing partner that understands design development, material selection, sampling, bulk production, quality control, testing, packaging, and international delivery.

Shijin Watch supports global brands, private labels, distributors, importers, and start-up watch companies with integrated OEM and ODM watch manufacturing services. From early-stage design review to final shipment, our team helps customers reduce development risk, improve production efficiency, and build reliable custom watch collections for different markets.


28 Years in Watch Industry
28 Years in Watch Industry

We have specialized in watch design and manufacturing for 28 years. With mature craftsmanship and rich customization experience, we manage the whole development and production process of mid-to-high-end watches.

R&D and Design Support
R&D and Design Support

From concept review to structure optimization, our design and engineering team helps turn watch ideas, sketches, samples, and technical requirements into manufacturable products.

Manufacturing Capacity and Stable Supply
Manufacturing Capacity and Stable Supply

With organized production lines, assembly workshops, component coordination, and bulk order management, Shijin Watch supports stable OEM and ODM watch production for global customers.

Quality Control and Testing Equipment
Quality Control and Testing Equipment

Our quality control process covers incoming material inspection, in-process inspection, final product inspection, and pre-shipment checking to ensure consistent watch quality.

Service Experience for Global Watch Brands
Service Experience for Global Watch Brands

Each custom watch project can be tested for water resistance, movement accuracy, function performance, strap durability, appearance, and packaging quality before shipment.

OEM & ODM

OEM / ODM Watch Customization Production Workflow

To meet premium watch manufacturing standards, our factory adopts a 100,000-class dust-free production environment and implements a complete end-to-end quality control system.Our full-scale quality procedures cover design engineering, component fabrication, material verification, IQC incoming inspection, functional and durability testing, in-process assembly checks, water resistance testing, time accuracy calibration, final finished-product visual and performance audits, and professional protective packaging.

Every production stage is closely monitored to ensure consistent high‑end quality and long‑term reliability.


  • Graphic Design
    Graphic Design

    OEM / ODM Layout Drawing Production

  • Structural Drawing
    Structural Drawing

    CAD Structural Analysis & Development

  • Mold Making
    Mold Making

    Precision Molding & Case Tempering Forming

  • Precision Component Machining
    Precision Component Machining

    CNC Machining with Strict Tolerance Control

  • Polishing & Grinding
    Polishing & Grinding

    Multi‑stage Fine Surface Finishing

  • Component Visual Inspection
    Component Visual Inspection

    Precision Assembly & Functional Testing

  • Component Function Testing
    Component Function Testing

    Proportional Sampling to Verify Component Performance

  • Dust-free Workshop Assembly
    Dust-free Workshop Assembly

    100,000-Class Dust-free Environment for Full-process Quality Control

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OEM & ODM

Shijin Watch · Cooperation Process

Transparent & Trustworthy Cooperation to Build Reliable Partnerships


Demand Communication & Solution Offer
Demand Communication & Solution Offer
  • In-depth research: brand positioning, watch style, materials, configuration, target market & budget

  • Deliver customized watch solutions as requested

  • Calculate costs for finished goods, samples, molds after demand confirmation

Contract Signing & Sampling Confirmation
Contract Signing & Sampling Confirmation
  • Confirm costs and sign official sample contract

  • Pay full sample charge

  • Start design & drawing verification upon payment arrival

  • Finalize solution and arrange sample production


Sample Delivery & Customer Approval
Sample Delivery & Customer Approval
  • Manufacture all sample parts

  • Complete quality check and sample assembly

  • Send samples for customer confirmation


Order Confirmation & Deposit Payment
Order Confirmation & Deposit Payment
  • Sign bulk order contract after sample approval

  • Pay 30% production deposit (terms for high-value parts negotiable)

  • Settle the remaining 70% balance before shipment

  • Extra tax applies if invoice is needed


Mass Production & Full Inspection
Mass Production & Full Inspection
  • Release production order once deposit received

  • Start mass production of all components

  • Dedicated staff track production progress

  • 100% full quality inspection


Packaging & Shipment
Packaging & Shipment
  • Complete inspection and standardized packaging

  • Notify customer for balance settlement

  • Arrange delivery upon receipt of final payment


Technical Support & After-sales Service
Technical Support & After-sales Service
  • Continuous follow-up support post shipment

  • Accept feedback on all sales-period issues

  • Professional technical consultation & full after-sales service


Shijin Watch · Cooperation Process
OEM & ODM

From Idea to Finished Watch – Custom Design and Development Workflow

Turning a watch idea into a finished product requires more than visual design. It involves market positioning, structure evaluation, material selection, movement matching, sample testing, cost control, and production planning. As a custom watch manufacturer, Shijin Watch helps customers move from initial concept to finished timepiece through a clear and practical development workflow.

Whether you already have a complete design file or only a reference image, our team can support your OEM watch project with design review, component selection, 2D/3D drawing, prototype development, sample optimization, and mass production preparation. For ODM projects, customers can also choose from our existing watch designs and customize the logo, dial, strap, color, finish, movement, and packaging to create a branded watch collection more efficiently.

This section can visually show the full journey from idea → sketch → rendering → prototype → finished watch, helping buyers understand how Shijin turns creative concepts into production-ready custom watches.

Design Brief and Market Positioning
Sketch, Rendering and Engineering Drawing
Prototype Review and Design Optimization
Final Approval for Mass Production
Design Brief and Market Positioning

Every successful custom watch project starts with a clear design brief. Before moving into drawing or sampling, Shijin Watch will first understand your brand positioning, target market, expected price range, preferred watch style, quantity plan, and sales channel.

Sketch, Rendering and Engineering Drawing

After the design direction is confirmed, Shijin Watch can help transform your idea, reference image, or existing design into a more concrete product plan. This stage may include hand sketch review, 2D drawing, 3D rendering, case structure evaluation, dial layout adjustment, movement matching, and material confirmation.

Prototype Review and Design Optimization

Once the design and specifications are confirmed, Shijin Watch can move into sample development. The prototype stage allows customers to check the real product appearance, wearing experience, material texture, color accuracy, logo effect, packaging presentation, and overall quality before confirming bulk production.

Final Approval for Mass Production

After the prototype is reviewed and approved, the project can move into mass production. At this stage, Shijin Watch confirms the final specifications, approved sample, material list, packaging details, logo files, quantity, inspection standard, and delivery schedule.

OEM & ODM

Shijin Watch · Exclusive Brand Design

Graphic Design | Engineering Structure | 3D Drawing


  • Design Team
    Design Team

    Combining creativity and experience to build exclusive brand watches.

    Our full-time design team owns more than 10 years of watch design experience. We fully understand OEM & ODM customization demands and provide complete drawings such as product sketches, component diagrams and commercial renderings.


  • Graphic Design
    Graphic Design

    Polish every dial detail to deliver premium aesthetics.One-stop service from brand concept to final design.Support prototype revision, logo and detail adjustments. Offer personalized design solutions for different groups.

  • Engineering Structure
    Engineering Structure

    Superior technology guarantees reliable & durable watches.Experienced structural engineers with over 20 years in the watch sector.Focus on watch structure, waterproof design, modular upgrading and movement adaptation. Develop production-feasible schemes balancing appearance, stability and manufacturability.

  • 3D Drawing & Printing
    3D Drawing & Printing

    3D modeling for rapid visual presentation.High-precision 3D modeling for full-size preview of finished watches.3D printed prototypes allow quick physical verification and flexible detail optimization.

OEM & ODM

Quality Assurance for Custom Watches

Shijin Watch applies a multi-stage quality control process throughout the entire OEM and ODM watch manufacturing workflow. From incoming material inspection and in-process checking to water resistance testing, movement accuracy verification, final inspection, and shipment review, each step is designed to help ensure stable product quality before bulk watches are delivered to customers.

Incoming Material Inspection
Incoming Material Inspection

Quality control starts before production begins. During the incoming material inspection stage, Shijin Watch checks key watch components and packaging materials before they enter the assembly process. This helps reduce potential defects at the source and ensures that materials match the approved specifications.

The inspection scope can include watch cases, dials, hands, movements, glass, straps, buckles, crowns, case backs, batteries, packaging boxes, manuals, warranty cards, and logo-related accessories. Our QC team reviews material appearance, color consistency, size accuracy, surface finish, component compatibility, and basic functional requirements according to the confirmed sample or production standard.


In-Process Quality Control
In-Process Quality Control

In-process quality control helps ensure that each production stage follows the approved sample, technical requirements, and customer specifications. Instead of waiting until the final inspection, Shijin Watch checks important details during assembly and production to reduce rework, improve consistency, and control batch quality.

During the production process, our team can check case assembly, dial installation, hand setting, movement placement, crown operation, glass fitting, strap connection, case back closing, logo position, surface condition, and packaging preparation. For custom watches, these checks are important because even small differences in logo size, dial color, hand alignment, or strap texture can affect the final product presentation.


Water Resistance, Accuracy and Function Testing
Water Resistance, Accuracy and Function Testing

For water resistance testing, watches are checked according to the confirmed water resistance requirement and product structure. This is important for daily-use watches, sports watches, dive-inspired watches, and watches designed for outdoor or active lifestyles.


For movement accuracy testing, quartz and automatic watches can be checked to verify timekeeping performance. Automatic and mechanical watches may require additional attention to movement stability, winding performance, and power reserve expectations.


For function testing, our team can check crown operation, date adjustment, chronograph function, luminous effect, battery performance, strap durability, clasp operation, case sealing, and overall wearing performance. For watches with special functions, the testing process can be adjusted according to the confirmed product specifications.


Final Inspection Before Shipment
Final Inspection Before Shipment

Final inspection can include appearance checking, dial and hand alignment, logo position, case surface, glass clarity, strap condition, buckle operation, crown function, time adjustment, packaging condition, quantity verification, label checking, and carton inspection. For branded OEM watches, we also check whether the logo, packaging box, manual, warranty card, and other brand materials are consistent with the customer’s approved design.

OEM & ODM

Frequently Asked Questions About OEM & ODM Watch Manufacturing

What is the difference between OEM and ODM watches?

OEM watches are produced based on the customer’s own design, logo, specifications or samples. ODM watches are usually developed from existing watch designs with customized logo, dial, strap, packaging or minor design changes.

Can Shijin help if I only have a watch idea or reference image?

Yes. Contact Shijin now for more details.

What parts of a watch can be customized?

Dial, case, hands, movement, glass, strap, buckle, case back, logo, color, surface finish, packaging and accessories.


Do you support bulk OEM watch production?

Yes.

What quality tests are performed before shipment?

Final inspection can include appearance checking, dial and hand alignment, logo position, case surface, glass clarity, strap condition, buckle operation, crown function, time adjustment, packaging condition, quantity verification, label checking, and carton inspection. For branded OEM watches, we also check whether the logo, packaging box, manual, warranty card, and other brand materials are consistent with the customer’s approved design.

For bulk production orders, final inspection helps ensure that the shipment is ready for international delivery, retail sales, distribution, or e-commerce fulfillment. If requested, Shijin Watch can also provide inspection photos, videos, or relevant confirmation materials before shipment.

START YOUR WATCH BUSINESS NOW!
Ready to Launch Your Custom Watch Project?
Shijin Watch is fully equipped and ready to bring your watch concept to life. Whether you’re a startup or established brand, our team supports you each step of the way.
Start your OEM watch project today and partner with one of the top custom watch manufacturers in China.
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